I got product type following way in phtml file
$product=Mage::getModel('catalog/product')->load($product_id); $productType=$product->getTypeID(); //Simple Product if($productType == 'simple') { echo "Simple Product"; } //Configurable Product if($productType == 'configurable') { echo "Configurable Product"; }
Source:
http://stackoverflow.com/a/12419301